Survival in the Business Jungle

We are delighted to have Marc McGrann, our Marketing Intern provide
the second in a series of three Guest Blogs. Hope you enjoy this!

A retired executive of a major company came to my class the other day to talk with us about starting companies and getting ahead in the business world. He asked us what the antelope does when it wakes up. “It runs” he told us. It runs because if it doesn’t it will be eaten. He then asked what the lion does when it wakes up. Again he said, “It runs.” It runs because if it doesn’t it will starve. The point he was making to us was that in order to succeed we must keep this same mentality. From the moment we enter the office in the morning to the time we leave we must begin to seek out opportunities and get to work.

What I have realized in my entrepreneurship concentration is that the business environment can be just as dangerous as the jungle. Every product on the market will eventually be replaced and that is what creates both opportunity and threats. In order to be successful it is imperative that you must be willing to either adjust to the trends of the market or lead the way.  Anyone can be successful if they simply work to continue to improve their company, their department, or their concept. The trends of the jungle present us with opportunities and threats and it is our own responsibility to determine which it is.

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